Generic Surplus

Generic Surplus

Generic Surplus was founded in Los Angeles in 2008, with the aim of taking the evolution of the everyday shoe one step further. Attempting to capture the spirit of modern day L.A., Generic Surplus represents a post-modern sneaker philosophy that with a relentless commitment to functionality and design reflects the art, music and fashion scenes of contemporary Los Angeles. Generic Surplus celebrates individuality and is the ideal footwear for the man who is confident enough to reject conventionality.
Timeless, refined & monochromati.