Cali is the inhouse brand of Caliroots ofcourse. Here we play around with difrent concepts and ideas on stuff we like to twist in our own Cali way! We done everything from the obvious Tees both basics and varied collaboration projects, to the famous Cali Denim Collection with that special "Cali Sneaker Protector" and the Color Pack Denims. Now its time for the first Cali Store Deck Series! Allthing is Cali-rooted but made with a special Scandinavian twist!