Invented in 1873 Levi’s® jeans are the original, authentic jeans by Levi Strauss & Co founded over 150 years ago. The Levi’s® brand offers the widest range of great fitting jeans on the market and are the most widely recognized and often imitated products in the history of apparel. The Levi’s® brand has captured the attention, imagination and loyalty of generations of diverse individuals in more than 110 countries around the world and continues to do so today through more than 130 years of jeans wear innovation.
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